Lunch with Chantelle Znideric, stylist and co-founder of iStylista

Tuesday March 10, 2009 / Categories: Websites, Marketing, Online Marketing, Interviews

I was recently joined by Chantelle Znideric for lunch at Sushinho restaurant in Chelsea.

Chantelle is a stylist who works with clients on a one-to-one basis to revamp their wardrobes and create looks that work for them.

When she’s finished making her clients feel good about themselves the Surrey based stylist is working behind the scenes with digital marketing professional Hayden Allen-Vercoe on a series of web projects, including those which promote her styling service.

Just type ‘personal stylist’ into Google and you will see the hundreds of personal shoppers across the country appear in the search results all vying for attention, but Chantelle’s TopStylista website www.personal-stylist.co.uk takes the #1 prime position.

Teaming up with Hayden, who is also her fiancé, has seen Chantelle benefit from the huge amount of website traffic that being #1 for personal stylist brings.

With that achievement under their belts, the couple are also focusing on bringing personal styling to the masses through iStylista, a virtual service where you can download a customised style guide after answering a few questions.

Understanding that the success of an online application or service is based on continual innovation, Hayden and Chantelle are making some very exciting developments to iStylista which will link personal styling with online retail.

And if that wasn’t enough you’ll also catch Chantelle and Hayden reviewing luxury brands (including the Sushinho restaurant where Chantelle and I dined) for their website Lussorian.


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Daily online fashion news The Online Fashion Agency.

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