Monday March 10, 2008

Converse Century’s internet marketing

Categories: Websites, New Media, Marketing, E-Consultancy, Branding, Online Marketing, E-Commerce, Online PR, Media

After attending the Converse Century party I thought I’d take a look at the online marketing efforts of the brand.

I had an article published on E-consultancy.com analysing the online PR of Converse’s one hundredth year marketing campaign.

Ironically my article, which includes my take on what appears in the Top 10 results of Google for the term “converse century”, is actually #1 in Google UK for that term.

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Read the full article Has Converse marketed its Century milestone online? on e-consultancy.com

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Read more online marketing articles by LEON

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ABOUT LEON
I'm an online marketing consultant who helps businesses build their brands online through seo, ppc, online pr, email marketing, affiliate marketing, online advertising and online media partnerships.

WHERE'S LEON PUBLISHED?
As well as writing this blog I am also regularly published on E-Consultancy.com, Drapers Online and Enterprise Nation.

CONSULTANCY WITH LEON
If you're starting a new project or need help with your online marketing email me leon(at)leonbaileygreen.com or click here.

QUESTIONS FOR LEON
I'm happy to answer any questions you may have about new media, whether it's generic or specific to you or your business. Email leon(at)leonbaileygreen.com or click here.

THIS WEBSITE FEATURES my views on the world of online marketing, interviews with experts and professionals from the media and marketing industry, links to my published works and photos from events. Browse my articles by category or by date.